Beyond Profit

Laszlo Zsolnai gave a lecture entitled "Beyond Profit" in the TEDx Danubia Conference on September 24, 2010 in Budapest. He argued that today's mainstream business models cultivate self-interest and promote the „enrich yourself” mentality which is dangerous for society and counter-productive for business. He concluded that good business requires commitment to serving the common good  and  using holistic evaluation  schemes for measuring  success. Beyond Profit.pdf